Who knew that the founder of PayPal has a space program called Space X?
There's a lot to say about fashion films (by someone else); it's a medium still very much finding its feet... but it is, rapidly. Typical of the recurrent downsides of the industry, there is a lot of The Emperor's New Clothes syndrome, but through this we are seeing the genuinely interesting and innovative work rise to the top.
Luckily the website The Business of Fashion has compiled their Top Ten Fashion Films Of The Season to save you some all-important time you never get back. This one for Rodarte is a standout, all filmed in the above mentioned Space X grounds, others include ShowStudio, Fred Butler and umm...
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